Steve Butler — March 1, 2014 at 12:01 am

Focal Point: 1957 Dodge by Irwin (1958)

Focal Point: 1957 Dodge by Irwin (1958)
Focal Point: 1957 Dodge by Irwin (1958)
BY STEVE BUTLER

Rubber became a viable material for inexpensive toy vehicles in the mid-1930s. Thereafter, several were issued as dealer promotionals and/or as souvenirs of major events. Examples of these have surpassed many highly collectible cast iron and die cast toy vehicles in regard to both scarcity and value. Later post-WWII rubber vehicles were simplified and then evolved into vinyl-like rubber issues prior to their demise around 1960.

Irwin produced primarily low end plastic toy vehicles for many years after WWII. In the 1950’s the company briefly digressed into both die cast and vinyl-like rubber issues. This 1957 Dodge is a two-door hardtop and is an example of the latter.

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